The full schedule for the PR Lifelines in Health Care conference has been released. In addition to industry experts Paul Gillin and Kathy Lewton, check out all the other great speakers and topics on hand for THE must-see event for PR professionals in health care and life sciences.
April 10, 2009 at the IUPUI Campus Center
8:00 – 9:00
Registration with coffee/tea (Reception area, Level 4, top of escalators)
9:00 – 10:15
Plenary Session: Kathy Lewton (CE 450 C)
“PR in Healthcare: Beyond Blogs, Transcending Twitter to Build Sustainable Relationships”
10:30 – 11:45
Breakout Session A: Chuck Gose (CE 305)
“Maximizing Affordable Communication Tools in a Social Media Era”
Breakout Session B: Fred Bagg and Dan Millar (CE 305)
“Crisis and Issues Management in a Social Media Era”
12:00 – 1:15
Luncheon: Paul Gillin (CE 450 C)
“The New Influencers: How Social Media are Revolutionizing Media and Markets”
1:30 – 2:30
Breakout Sessions C: Mark Swearingen (CE 409)
“Using Social Media in Regulated Industries”
Breakout Session D: Bob Dittmer (CE 409)
“Multi-generational Communication in the 21 Century Workforce”
2:45 – 3:45
Networking : Reception area (4th Floor)
“Paying it Forward in the Competitive Workforce: Networking Session with Professional Peers” (light refreshments will be served)
More information on each speaker still to come. Be sure to follow this blog here as well as Twitter for updates @PRlifelines.
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