Kathy Lewton on the dangers of the medical "Blame Game"

With the never-ending rise in health care costs, Kathy Lewton looks at the dangers of the medical "Blame Game" that has engulfed the entire industry, from pharmaceutical and insurance companies to hospitals and physicians to HMOs, and back around again.

Read her paper, "The 'Blame Game' Among Health Care Industry Sectors Damages Credibility, Erodes Trust That’s Essential for the Good Health of Americans and Our Organizations" published by PRSA Health Academy.

Available by clicking here.

Kathy will be speaking at the PR Lifelines in Health Care conference, on April 10, at the IUPUI Campus Center. Her topic is sure to be of interest to public relations professionals in health care and life science industries: "PR in Healthcare: Beyond Blogs, Transcending Twitter to Build Sustainable Relationships."

The PR Lifelines in Health Care conference is presented by the Indiana University School of Journalism at IUPUI, and sponsored by PRSA Health Academy. Joining Kathy will be long-time technology journalist Paul Gillin, who will talk about “The New Influencers: How Social Media are Revolutionizing Media and Markets.”